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Big-screen impact meets measurable results. Discover CTV with Criteo. Learn More Contact Sales Open mobile menu en Deutsch English Español Français Italiano Polski Português Pусский 한국어 中文 日本語 My Account Contact Sales Platform Back Back Platform Advertising & monetization for marketers and media owners Commerce Media Platform The connected commerce media environment for the open internet Commerce Growth For marketers & agencies looking for automated acquisition & retention Commerce Max For brands & agencies looking for retail media on the open internet Commerce Grid For media owners, agencies, and retailers looking to connect media and commerce with programmatic Commerce Yield For retailers, marketplaces & commerce companies looking to control, scale, and maximize digital asset monetization Back Technology Commerce-focused tech that maximizes outcomes Addressability Learn about our multi-pronged addressability strategy for the ecosystem Commerce AI Reach your goals faster with advanced AI that thinks like a shopper Predictive Bidding Bids based on the predicted value of each user to save you money Product Recommendations Intent-based recommendations that drive more sales Shopper Graph Connects shopper IDs & commerce data to scale and optimize your campaigns Solutions Back Back By business For Advertisers Connect products to people with performance media and retail media For Retailers Earn incremental revenue with retail media For Media Owners Grow revenue faster with the power of commerce For Agencies Differentiate and deliver value with commerce intelligence For Marketplaces Help your third-party sellers grow while creating a new seller-funded revenue stream. Back By industry For Beauty Brands See how our deep Beauty data and expertise power smarter full-funnel advertising For Travel Brands Go from browsing to booking faster with Criteo’s full-funnel advertising solutions For CE Brands Reach the right electronics shoppers with performance media and retail media powered by commerce intelligence. Capabilities Back Back Performance Media Digital advertising solutions for every stage of the shopper journey Customer Acquisition Reach new people who are likely interested in you but don't know you yet Customer Retention Increase customer lifetime value from people who already know you Dynamic Retargeting Increase conversions from people who know you with personalized product ads Commerce Audiences Find (and keep) your next best customer with Commerce Audiences built on real shopper data. Video Advertising Drive discovery and engagement with online video GO Campaigns Cross-channel performance — simplified for brands of any size. Connected TV (CTV) Turn CTV exposure into measurable results with commerce-powered targeting and closed-loop measurement. Back Retail Media Activation & monetization solutions for brands, agencies, and retailers Retail Media Reach and convert shoppers with relevant ads near the digital point of sale Resources Back Back General Insights, education, Criteo updates, and more Resource Center Reports, guides, webinars, and more to inform your ad strategy Blog Fresh insights on commerce media and digital advertising Success Stories How others have realized their goals by partnering with Criteo Consumer Trends The latest consumer data for 20 countries and 600+ product categories Glossary Definitions of the most common digital advertising terminology Addressability Learn about our multi-pronged addressability strategy for the ecosystem Help Center FAQs, guides, and more to help you maximize your Criteo campaigns Events See where Criteo will be next Back Creative Formats Ad formats and a gallery of real-world ad examples Digital Ad Formats Explore our ad formats for video, adaptive, rich media, and more Ad Gallery Real-world examples for a variety of formats, verticals, and regions Dynamic Creative Optimization+ Real-time creative decisioning that scales to make sure your ads are seen About Back Back About Company Get to know Criteo Investors Information for investors In the News Press releases and mentions Diversity, Equity and Inclusion Our DEI pillars, goals, and more Sustainability Our approach for a sustainable future Trust Center Our ad ethics, privacy, security and business integrity practices Careers Explore open opportunities Select your Language My Account Contact Sales TRUST CENTER Have confidence in every connection Discover how we build trust through integrity and the highest standards in ethics, privacy, security, and safety. An advertising ecosystem built on trust We’re dedicated to protecting users, partners, and data and to making digital advertising transparent and accountable for everyone. Advertising Trust & Safety We ensure a trusted and safe advertising ecosystem through our rigorous protections for brands, consumers and media owners; advanced AI; and strong global partnerships. We continually invest to protect our clients’ interests and foster safe, meaningful engagement at scale. Privacy We believe that prioritizing privacy benefits our clients, partners, and the users they serve. In addition to complying with applicable laws and regulations in the countries where we operate, including the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA), we adopt industry standards and best practices to protect user privacy. Security We use industry-leading technologies and processes to protect users’ data from unauthorized access, loss, or misuse. Our security team is constantly monitoring and enhancing our security measures to stay ahead of emerging threats, ensuring that client, partner, and user data remains safe, and our systems remain resilient. Business integrity Integrity guides how we do business every day. We pledge to conduct our operations ethically, transparently, and in compliance with all applicable laws and regulations. By acting with honesty and accountability, we aim to strengthen the trust our clients, partners, and employees place in us. Proven trust and safety Product Ethics Committee Our Product Ethics Committee (PEC) ensures that our AI-driven advertising products are developed and operated with fairness, transparency, and accountability. Composed of experts from Product, R&D, Legal, and Commercial teams, the PEC helps uphold Criteo’s ethical standards throughout product design and innovation. Additional Resources Explore more Access our governance documents, learn about our certifications, and more below. Updates TAG certifications Criteo expands its TAG certifications, ensuring safer digital advertising Read more Resource Criteo Advertising Guidelines To ensure a trustworthy advertising ecosystem, Criteo requires all its advertising partners to uphold high ethical standards. Learn more Governance Governance and Code of Conduct The policies and guidelines that our Board and our company follow. Download FAQs Got questions? We've got answers. How does Criteo ensure data privacy? Criteo uses privacy-by-design principles, pseudonymization of data, and provides consumers with control over their data through opt-out options and transparency measures. What are Criteo’s key privacy practices? Criteo does not collect personally identifiable information (PII), uses hashed identifiers, honors user opt-outs, and complies with data protection regulations such as GDPR and CCPA. Is Criteo compliant with global data protection laws? Yes, Criteo complies with regulations like GDPR (EU), CCPA (California), and other regional data privacy laws, and works closely with regulators and legal teams to remain up-to-date. What options do users have to control their data with Criteo? Users can opt out of Criteo advertising, access privacy settings, and learn how their data is used via clear consumer rights portals. How does Criteo support transparency? Criteo provides clear documentation, consumer resources, and direct contact points to ensure users and partners understand its data practices.