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Privacy policy
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Reforma Laboral 2027: Todo lo que tu empresa debe saber → Descargar guía
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Privacy Policy
LAST UPDATED: OCTOBER 28, 2026
Spanish
English
Pursuant to the provisions of (i) the Federal Law on the Protection of Personal Data Held by Private Parties, published in the Official Gazette of the Federation on March 20, 2025 (the “LFPDPPP”); and (iii) the Privacy Notice Guidelines published in the Official Gazette of the Federation, Runa HR, S. de R.L. de C.V. (“Runa HR”), as the Controller of the personal data it collects (except as provided in Section VIII, where it acts as processor on behalf of the Client), makes this Privacy Policy (the “Policy”) available to its customers and users of digital platforms (each referred to as the “Owner”).
Runa HR requires certain personal data to be processed in order to be able to create profiles for interested customers, improve, personalize and provide various products and services, set up customer accounts and profiles, and send promotional offers. Runa HR may obtain this data through:
(i) its website(s) and landing page(s) (the “Site”)
(ii) any link, microsite or access directly related to the Site
(iii) software as a service called “Runa HR HR” (the “Platform”); and
(iv) the Runa Check-In mobile application (the “App”).
Runa HR reserves the right to modify the content of this Policy at any time. Any change to the Notice will be communicated to the Owner through a general notification on the Site and/or the Platform. The corresponding modification will take effect from the day following its publication. However, changes affecting the processing of biometric or location data will be notified in advance, and any new purpose will require new consent.
I. Identity and address of Runa HR
Runa HR is a commercial company duly incorporated in accordance with Mexican law.
Runa HR’s address is located at Jaime Balmes 11, Torre A, Piso 1, Oficina 10, Polanco Sección I, Miguel Hidalgo, CDMX, 11510.
II. Personal Data subject to processing
The Personal Data that Runa HR will process:
Personal information including: Name, gender, date of birth, social security number, federal taxpayer registration (“RFC”), telephone number and email; and
Information on the person’s bank account
Only when the Client activates Runa Check-In: the facial template (sensitive personal data), the photograph of each record and the location at the time of the record, as described in Section VIII.
The Client acknowledges that the aforementioned Personal Data may be stored using cloud storage. Where applicable, Runa HR will ensure that the corresponding provider complies with the provisions of the LFPD Regulations.
Except as provided in Section VIII (Runa Check-In), Runa HR does not collect sensitive personal data. When a Client activates Runa Check-In, the biometric and location data described in that section will be processed only with the Owner’s express consent.
III. Purpose of processing data
The Personal Data processed by Runa HR will be used to carry out the following purposes:
Primary purposes
Identify the Owner;
Improve, personalize and provide various products and services to the Owner;
Configure the Owner’s account.
For employees using Runa Check-In: to record and verify their attendance (see Section VIII).
Secondary purposes
Provide training and -in general- content of interest or use to the Owners; and
Use the Personal Data for marketing, advertising or commercial prospecting purposes.
Runa Check-In biometric data, attendance photographs and location data are not used for secondary purposes.
The Owner may express their refusal to the processing of their data for secondary purposes by sending an email to that effect to info@runahr.com, which must contain their contact information and any other information that allows a response to said report, refraining from providing confidential information of which they are not the Owner or of which they are not authorized to transfer.
IV. Consent of the Owner
The Owner declares that:
This Policy has been made known to him/her by Runa HR:
He/she has read, understood and agreed to the terms set forth in this Notice, and therefore gives his/her consent regarding the processing of his/her Personal Data, specifically regarding the purpose related to the transfer of his/her data, and;
The use of the Site and/or the Platform constitutes tacit confirmation of his/her consent to the provisions of this Policy. The Owner must refrain from continuing to use the Site and/or the Platform if he/she does not consent to the provisions set forth in this Policy. This does not apply to the processing of sensitive personal data (facial recognition) in Runa Check-In, which is not deemed consented to by mere use of the Platform, but is given expressly within the App, before the first record, in accordance with Section VIII.
Runa HR assumes that the information provided by the Owner belongs to the latter. If this is not the case, the Owner must immediately inform Runa HR of this circumstance by sending an email to info@runahr.com, which must contain their contact information and any other information that allows them to respond to this report, refraining from providing additional information that they are not the Owner of or that they are not authorized to transfer.
The Owner may revoke the aforementioned consent at any time. To revoke the consent provided, the Owner must communicate this circumstance to Runa HR by sending an email to info@runahr.com indicating the reasons that motivate them to communicate the revocation, as well as the information that allows Runa HR to respond and follow up on said revocation.
If the Owner wishes to limit the use or disclosure of any of his/her Personal Data, he/she may at any time send a statement of such limitation by sending an email to info@runahr.com, which will include the Personal Data whose processing he/she wishes to limit, the reasons for which he/she wishes to limit it, as well as the information that will allow Runa HR to follow up on said request. If the Owner’s request is granted, Runa HR will register the Owner on the exclusion list that it will have prepared for this purpose.
V. Rights of Access, Rectification, Cancellation and Opposition (“ARCO”).
The Owners have the right to:
Know what Personal Data is processed by Runa HR and the purposes of its processing (right of access);
Request the correction of their Personal Data if it is outdated, inaccurate or incomplete (right of rectification);
Have their Personal Data deleted from Runa HR’s records or databases when they consider that it is not being used appropriately (right of cancellation); and
Oppose the use of your Personal Data for specific purposes (right to object) (collectively, the “ARCO” rights)
The ARCO rights may be exercised at any time by sending an email to info@runahr.com. The request for any of the ARCO rights must be accompanied by the following:
The name of the Owner and/or his/her address or email address, so that Runa HR can communicate the response to your request;
The documents that prove the identity or, where applicable, the legal representation of the Owner;
The clear and precise description of the Personal Data in respect of which you seek to exercise any of the ARCO rights;
Specify the ARCO right you wish to exercise, or provide a description of your request. In the case of a rectification request, you must indicate the requested changes and provide documentation to support them. Any additional information that may help locate your personal data may be provided on a voluntary basis;
The format or medium in which you want Runa HR to respond to your request, when applicable;
Any other element or document that facilitates the follow-up to the Owner’s request.
Response Timelines for ARCO Requests. Runa HR will notify the Data Subject of the decision made regarding their request to exercise ARCO rights within a maximum period of twenty (20) business days, calculated from the date the complete request is received, in accordance with applicable legislation.
If the request is deemed valid, Runa HR will give effect to the corresponding right within fifteen (15) business days following the date on which the response is communicated to the Data Subject.
The aforementioned timeframes may be extended once for an equal period, when the circumstances of the case justify it, in accordance with applicable legislation.
Means of responding to and executing requests. Runa HR will respond to ARCO requests via the email address provided by the Data Subject or, where applicable, through the contact method specified in their request.
The response will indicate whether the request is granted and, if so, the actions that will be taken to give effect to the requested right.
When the right of access is exercised, Runa HR will make the Data Subject’s personal data available to them through secure electronic means or other mechanisms permitted by applicable law, following verification of the Data Subject’s identity.
In the event that a request is not granted, Runa HR will inform the Data Subject of the reasons and the corresponding legal grounds.
Processing of Personal Data on Behalf of Clients. When Runa HR processes personal data on behalf of its Clients, acting as a data processor, the Client shall be the data controller responsible for determining the validity of requests to exercise ARCO rights (access, rectification, cancellation, and opposition) related to such data.
In such cases, data subjects may submit their requests either directly to their employer or to Runa HR via email at info@runahr.com.
When Runa HR receives a request concerning personal data for which a Client acts as the data controller, it will forward the request to the relevant Client and assist in addressing it, in accordance with the data controller’s instructions, applicable contractual agreements, and prevailing legislation.
Runa HR will not modify, cancel, or delete personal data processed on behalf of its Clients without receiving the corresponding instructions from the data controller, unless otherwise required by a legal obligation.
Person Responsible for Handling ARCO Requests. Runa HR will have a designated individual or department responsible for receiving, managing, and following up on requests related to the protection of personal data and the exercise of ARCO rights.
Requests may be sent to info@runahr.com. Runa HR will maintain internal mechanisms to document the receipt, follow-up, resolution, and fulfillment of such requests, in accordance with applicable legislation and its personal data protection policies.
VI. Use of cookies, web beacons or similar or analogous technologies.
Runa HR may use cookies, web beacons and other technologies to monitor your behavior as an Internet user, in order to provide you with a better service and user experience when browsing the Site and/or the Platform, as well as to offer you new products based on your preferences. The Personal Data that Runa HR obtains from these tracking technologies are particularly the following: browsing time, browsing time, sections consulted and previously accessed Internet pages, IP address of origin, browser used, operating system, making it possible to monitor your behavior as a user of Internet services. Runa Check-In does not use cookies or tracking technologies for advertising purposes.
VII. Third-party calendar integration
If the Owner chooses to use the calendar integration feature made available on the Platform, Runa HR will request additional Personal Data from the Owner's third-party calendar account — specifically, from Google or Microsoft — and will process such data under the terms of this section.
Activation of the calendar integration feature. The calendar integration feature is opt-in at two levels: the Client's account administrator must first enable it for the Client's organization, and the Owner must subsequently authorize the connection of his or her Google or Microsoft calendar account through the standard OAuth consent flow operated by Google or Microsoft. The Owner is not required to use this feature in order to use the Platform.
Data obtained from Google and Microsoft. When the Owner authorizes the connection, Runa HR obtains and stores, in encrypted form, the access credentials (OAuth tokens) necessary to interact with the Owner's calendar on his or her behalf. Using those credentials, Runa HR may:
Read, create, update and delete out-of-office events on the Owner's primary calendar that correspond to leave requests approved on the Platform;
Retrieve the list of calendars associated with the Owner's account, for the sole purpose of identifying the primary calendar on which to operate;
Obtain the e-mail address associated with the Owner's Google or Microsoft account, in order to link the connection to the corresponding Platform account.
The specific OAuth scopes requested from each provider are:
Google: https://www.googleapis.com/auth/calendar.events, https://www.googleapis.com/auth/calendar.calendars.readonly, and https://www.googleapis.com/auth/userinfo.email.
Microsoft: Calendars.ReadWrite and User.Read.
Purpose limitation. The calendar data obtained from Google or Microsoft will be used exclusively for the purpose of synchronizing out-of-office calendar events with leave requests approved on the Platform. Runa HR will not:
Read, access or store the content of calendar events other than those created by Runa HR itself to reflect leave requests;
Use calendar data for advertising, marketing, commercial prospecting, profiling, or the training of generative artificial intelligence models;
Transfer calendar data to any third party other than Google or Microsoft themselves, as strictly necessary to operate the feature.
Runa HR's use and transfer to any other app of information received from Google APIs will adhere to the Google API Services User Data Policy, including the Limited Use requirements.
Storage and retention. OAuth access credentials for Google and Microsoft are stored in encrypted form using envelope encryption. Calendar events created by Runa HR on the Owner's calendar continue to exist on the third-party calendar service after Runa HR creates them, subject to Google's or Microsoft's own retention policies. Within the Platform, Runa HR retains only the minimum metadata needed to relate each leave request to the corresponding calendar event (for example, the event identifier assigned by Google or Microsoft).
Revocation and deletion. The Owner may disconnect his or her calendar at any time from the Account Settings section of the Platform, in which case Runa HR will delete the stored access credentials. The Client's account administrator may disable the calendar integration feature for the entire organization at any time, in which case no further synchronization will occur for any Owner associated with that organization. Access credentials are also deleted upon termination of the Client's contract with Runa HR. The Owner may additionally revoke Runa HR's access to his or her calendar directly from the Google or Microsoft account security page at any time, independently of the Platform.
Third-party controllers. Google and Microsoft are independent controllers of the Personal Data contained in the Owner's calendar account. Runa HR's processing of calendar data is limited to what is described in this section; any other processing of the Owner's calendar by Google or Microsoft is governed by the privacy policies of those providers, and not by this Policy.
VIII. Runa Check-In: facial recognition and location
What it is and roles. Runa Check-In (the “App”) is the mobile application through which employees of Runa’s client companies (each, a “Client”) record their clock-in, breaks and clock-out. The Client decides whether to activate the App and is the controller of its employees’ data; Runa HR processes such data on the Client’s behalf, as processor, under the Terms of Service, and does not use it for its own purposes.
Data processed. (a) Facial template (sensitive personal data): a mathematical representation generated from the Owner’s face at enrollment; it is not a photograph. (b) Attendance photograph: at each record a photograph is taken and kept as evidence of attendance. (c) Location: the device’s location at the time of the record and whether the Owner is within the authorized work site. (d) Date, time, type of record and device.
Facial recognition. Runa HR uses facial recognition to confirm that the person recording attendance is the enrolled Owner. The comparison takes place on the Owner’s device. In addition, at enrollment Runa HR checks that the same face is not already enrolled under another account of the same Client; this check is automated, is performed in memory and is not recorded in logs.
Consent. Facial recognition and location are activated only after the Owner gives express consent within the App, separately from this Policy. Use of the Platform does not constitute consent to this processing. Without active consent these functions cannot be used, and the Owner’s employer will indicate the alternative method for recording attendance. The Owner may revoke consent at any time from the settings in the app or at info@runahr.com; revocation does not affect prior records.
Location. Location is obtained only while the App is in use and at the time of the record. The App shows the Owner the location that will be recorded before confirmation. There is no background or continuous location tracking.
Purpose limitation. This data is used exclusively to record and verify attendance and to serve as evidence in the Client’s labor clarifications or disputes. Runa HR will not use it for advertising, marketing, commercial prospecting or profiling purposes, or to train artificial intelligence models, and will not share it with other clients or with third parties other than infrastructure providers acting as processors, strictly as necessary to operate the service.
Security. The facial template is stored encrypted and cannot be retrieved through any interface. Records made offline are kept in the device’s operating-system secure storage until they are sent. Access is restricted by role.
Storage and retention. The facial template is deleted when the employee is offboarded and upon revocation of consent. Attendance photographs and attendance records are kept during the employment relationship and for 6 months after its termination, a period tied to the Client’s record-keeping obligations; they are then deleted or anonymized.
Rights. The Owner may exercise the rights of access, rectification, cancellation, opposition and revocation at info@runahr.com, or through his or her employer.
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