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Privacy policy
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Legal
Privacy Policy
Last updated: May 28, 2024
Download Full Privacy Policy
PDF Document
The following Privacy Policy governs BlueMarvel.ai’s (“Company,” “we,” or “us”) online information collection practices. It outlines the types of information we gather about you while you use our website, https://www.bluemarvel.ai (the “Sites”), and the ways in which we use this information.
Purpose and Scope
The Privacy Policy applies primarily to information that we collect online; however, it may also apply to some of the data that you provide to us offline and/or through other means (for example, via telephone or through the mail). The Privacy Policy documents and describes the manner in which our organization collects information from all our Users/Viewers of our Services.
How We Collect Data About You
We may collect different data from or about you depending on how you use the sites.
Account creation and login
When you create an account or log in, we collect personal information such as your first name, last name, and email address.
System data
Technical data about your computer or device, like device type, operating system, and the IP address. This data helps us improve the delivery of our web pages and measure traffic on the Site.
The Types of Information We Collect
We may collect personal and sensitive personal information about you, including:
First name and last name
Email address
Location
IP Address
How We Use Your Personal Information
To provide you with information about our offerings and/or periodic newsletters
To respond to your requests
For creation or development of business intelligence or data analytics
To manage our relationship with you
For internal record keeping
To provide authorization to login and use your account
To verify your identity
To maintain correct and up-to-date information about you
To improve our website
To comply with our legal or statutory obligations
Who Has Access to Your Data
Within our organization, access to your data is limited to those persons who require access in order to provide you with the Products and Services which you purchase from us. Employees only have access to data that is relevant to their team on a “need to know” basis.
Who We Share Your Data With
We may use service providers and third parties to operate and improve the Sites and assist with certain functions, such as payment processing, email transmission, data hosting, and analytics. We take measures to ensure that these service providers access, process, and store information about you only for the purposes we authorize through the execution of Data Processing Agreements.
Data Retention
We retain certain information collected from you while you are a member on the Site. We retain user data for as long as necessary for the purposes described above, including to comply with applicable legal, tax, or accounting requirements.
Cookies & Consent
We use cookies and similar technologies to operate the Sites and to understand and improve how they are used. No non-essential cookies are set, and no analytics or marketing scripts are loaded, until you give consent through our cookie banner. We group cookies into the following categories:
Strictly necessary — required for the Sites to function, including security and remembering your cookie choice. These are always active and cannot be switched off.
Analytics — help us understand how the Sites are used so we can improve them (e.g. Google Analytics, Hotjar, Microsoft Clarity).
Marketing — used to measure campaign performance and tailor our outreach (e.g. HubSpot and advertising platforms).
You can accept all, reject all non-essential cookies, or choose individual categories when you first visit. You can change or withdraw your consent at any time using the Cookie Settings link in the site footer.
Security
We implement a variety of administrative, managerial, and technical security measures to help protect your personal information. Our Company has various internal control standards which relate specifically to the handling of personal information.
Your Rights Under the GDPR
Right to access — obtain a copy of your personal data
Right to restrict processing — restrict processing in certain circumstances
Right to rectification — correct incomplete or inaccurate information
Right to object to processing — stop or prevent processing of personal data
Right to erasure — request deletion of personal data
Your Rights Under the CCPA
Right to know — request information about categories and specific pieces of personal information collected
Right to deletion — request deletion of personal information
Right to non-discrimination — no penalty for exercising your rights
Right to opt-out — opt-out of the sale of personal information
Children’s Privacy
Our Sites are not directed to children under the age of sixteen and we do not knowingly collect personally identifiable information from children.
Changes to This Policy
We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page.