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Privacy policy
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https://beyondmath.com/privacy
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Global Privacy Policy
Last updated:
February 28, 2025
Privacy Policy
Last updated: 12 February 2026
1. Who we are
This website is operated by BeyondMath Limited (“BeyondMath”, “we”, “us”, “our”), a company registered in England and Wales under company number 14110252.
Our registered office and principal place of business is:
BeyondMath Limited
71–75 Shelton Street, Covent Garden
London, United Kingdom, WC2H 9JQ
We are the “data controller” of your personal data when you interact with our website or otherwise contact us in the ways described in this Privacy Policy. We process personal data in accordance with applicable data protection laws, including the UK General Data Protection Regulation (“UK GDPR”) and, where it applies, the EU General Data Protection Regulation (“EU GDPR”)
You can contact us about privacy matters at:
Email: enquiries@beyondmath.com
2. Scope of this Privacy Policy
This Privacy Policy explains how we collect, use, store and share personal data when you:
visit or use our website at beyondmath.com, including any sub‑pages (the “Site”);
submit information via online forms (for example, to request early access, partnership information, or to contact us);
communicate with us by email, social media or other channels; or
take part in events, demos, or other activities organised by us.
This Privacy Policy does not apply to any third‑party websites, services or applications that we link to (for example, media articles, conference websites, or social networks).
3. The personal data we collect
3.1 Information you provide to us
You may give us personal data when you interact with us, including when you fill out forms on the Site, contact us by email or phone, or meet our team at events. This may include:
Identification and contact details
Name
Email address
Company name
Job title or role
Phone number (if you choose to provide it)
Business information
Company details (e.g. industry, team size, use case)
Information about your role, project or interest in our products and services
Content of communications
The text of messages you send via our “Get in Touch” / early access / contact forms, or by email or other channels
Feedback, support requests and other correspondence
Recruitment information (if you apply for a role)
CV/resumé and cover letter
Work history, education, skills and professional references
Any other information you choose to include in your application
Marketing preferences
Your preferences about receiving updates from us (for example, product news, events, or marketing emails)
You can choose not to provide certain information, but this may limit our ability to respond to your enquiry or provide certain services.
3.2 Information we collect automatically
When you visit or use the Site, we may automatically collect certain information about your device and how you interact with us. This may include:
Technical data
IP address
Browser type and version
Device type and operating system
Language settings
Usage data
Pages you visit and the order you visit them
Date and time of your visit
Time spent on pages
Clicks and interactions on the Site
Cookie and similar technologies data
Unique identifiers
Information about how you arrived at the Site and how you navigate it
We collect this information using cookies, scripts, pixels and similar technologies (see Section 6 – Cookies and similar technologies below). Some of this data is collected through third‑party analytics and video‑hosting providers such as Google Analytics, Google Analytics for Firebase and YouTube.
3.3 Information we receive from third parties
We may receive personal data about you from third parties, such as:
Analytics and measurement providers (e.g. Google Analytics, Google Analytics for Firebase) which provide us with aggregated or pseudonymised statistics about how visitors interact with our Site
Social media platforms (e.g. LinkedIn, X (Twitter), Instagram) when you interact with our pages, content or ads on those platforms;
Event partners or organisers where you register for events featuring BeyondMath and consent to your details being shared with us;
Publicly available sources, such as company websites or professional networking sites, where the information is relevant to our B2B sales, marketing or recruiting activities.
4. How we use your personal data and legal bases
Where the UK GDPR or the EU GDPR applies, we must have a ‘legal basis’ for using your personal data. We rely on the following:
Performance of a contract or steps taken at your request before entering into a contract
To respond to your enquiries and requests (e.g. early access, product information, partnership discussions)
To prepare and perform contracts with customers, partners, suppliers and other parties
Our legitimate interests (as a B2B provider of engineering simulation technology)
We use your data where necessary for our legitimate business interests, provided your interests and fundamental rights do not override these, for example:
To operate, maintain and improve our Site, products and services
To understand how visitors use the Site and to measure the performance of our marketing
To develop and grow our business, including sales, partnerships and fundraising
To protect our systems, prevent abuse, fraud and security incidents
To establish, exercise or defend legal claims
Consent
Where required by law (for example, for certain cookies/analytics or direct electronic marketing), we rely on your consent, which you can withdraw at any time.
You can withdraw consent by using the mechanisms described in this Policy (for example, cookie preferences, unsubscribe links) or by contacting us.
Compliance with legal obligations
To comply with applicable laws, regulations, court orders and requests from competent authorities
To maintain appropriate business records and meet accounting, tax and regulatory requirements
5. How we use personal data in practice
We use the categories of personal data described above for the following purposes:
Operating and securing the Site
Providing access to the Site and its features
Monitoring and improving the performance, security and usability of the Site
Debugging, troubleshooting and preventing technical issues or misuse
Responding to enquiries and providing services
Responding to messages sent via our forms, email or other channels
Providing information about our platform, early‑access programmes, pilots or partnerships
Scheduling demos, meetings or follow‑up conversations
Business development and relationship management
Managing relationships with customers, partners, suppliers, investors and other stakeholders
Planning and tracking interactions with prospective customers (for example, through CRM tools)
Evaluating and entering into commercial opportunities
Marketing and communications
Sending information about our products, features, events, case studies or news where permitted by law
Personalising communications based on your interactions with us (for example, the content you viewed on our Site)
Measuring the effectiveness of campaigns, events and content
Recruitment
Evaluating candidates for roles at BeyondMath
Managing interview and hiring processes
Keeping records needed to manage and improve our hiring processes
Legal, compliance and protection
Keeping records that may be relevant to legal claims or regulatory inquiries
Detecting and preventing fraud, security incidents and other harmful activities
Enforcing our contracts and protecting our rights, property and interests
We do not use the Site to make decisions about you that are based solely on automated processing and that produce legal effects or similarly significant effects for you.
6. Cookies and similar technologies
Our Site uses cookies and similar technologies (such as tags, scripts and pixels) to:
enable core website functionality;
remember your preferences;
analyse traffic and usage;
provide and measure embedded content (for example, videos); and
support integration with social media platforms and external services.
Some cookies are strictly necessary for the Site to function; these will be set without your consent. Other cookies (for example, analytics and marketing cookies) are used only where permitted by law, typically on the basis of your consent.
You can:
manage your cookie preferences using the cookie banner or “Cookie Preferences” link on the Site (where available);
configure your browser to block or delete cookies; and
opt out of certain third‑party cookies via the providers’ own tools (for example, Google Analytics opt‑out).
Please note that blocking or deleting cookies may impact the functionality or performance of the Site.
7. How we share your personal data
We do not sell your personal data. We may share it with the following categories of recipients, where necessary and appropriate:
Service providers and vendors
We use carefully selected third parties to help us operate the Site and run our business, for example:
website hosting and infrastructure;
analytics and measurement tools (such as Google Analytics and Google Analytics for Firebase);
email and communication tools;
customer relationship management (CRM) platforms;
recruitment and HR tools; and
professional advisors (such as lawyers, accountants, auditors).
These providers act as our “processors” when they process personal data on our behalf and only in accordance with our instructions.
Embedded content and social media platforms
When you view or interact with embedded content (for example, a YouTube video) or follow links to our profiles on LinkedIn, X (Twitter) or Instagram, those third parties may receive information about you in line with their own privacy policies and settings.
Business partners and event organisers
If you engage with us through an event, programme or joint activity (for example, conferences), we may share limited contact details with co‑organisers or partners where necessary and where permitted by law.
Corporate transactions
In connection with any merger, acquisition, financing, restructuring, sale of assets, or similar transaction involving BeyondMath, personal data may be shared with relevant third parties, subject to appropriate confidentiality protections.
Legal and regulatory recipients
We may disclose personal data to courts, regulators, law enforcement or other competent authorities where we believe it is necessary to comply with legal obligations or to protect our rights, our users, or others.
8. International transfers
BeyondMath is based in the United Kingdom, but many of our technology and service providers are located in other countries. This means your personal data may be transferred to and processed in jurisdictions outside the UK and the European Economic Area (EEA) that may have different data protection laws.
Where we transfer personal data outside the UK/EEA, we put in place appropriate safeguards, which may include:
an adequacy decision by the UK Government or European Commission (recognising that the destination country provides an adequate level of protection); or
standard contractual clauses and, where required, additional technical and organisational measures.
You can contact us if you would like more information about the safeguards we apply to international transfers.
9. Data retention
We keep your personal data only for as long as necessary for the purposes described in this Privacy Policy, including:
for the duration of our interactions with you (for example, managing your enquiry, pilot or contract);
for as long as we have a legitimate business need to retain it (for example, to maintain records of our interactions with potential customers or partners); and
for the time needed to comply with our legal, accounting or reporting obligations and to resolve disputes.
The specific retention period can vary depending on the type of data and the context in which it was collected. When we no longer need personal data, we will either delete it or anonymise it so that it can no longer be associated with you.
10. Your rights (UK and EEA users)
If you are in the United Kingdom or the European Economic Area, you have certain rights over your personal data under data protection law, including:
Right of access – to obtain confirmation and a copy of personal data we hold about you.
Right to rectification – to have inaccurate or incomplete data corrected.
Right to erasure – to ask us to delete your personal data in certain circumstances.
Right to restriction of processing – to request that we restrict how we use your data in certain cases.
Right to data portability – to receive personal data you provided to us in a structured, commonly used and machine‑readable format, and to transmit it to another controller, where technically feasible.
Right to object – to object to our processing of your personal data where we rely on legitimate interests or where we process it for direct marketing.
Right to withdraw consent – where we rely on your consent, you can withdraw it at any time (this will not affect the lawfulness of processing before withdrawal).
To exercise any of these rights, please contact us at enquiries@beyondmath.com and clearly state which right you wish to exercise and provide enough information for us to verify your identity.
You also have the right to lodge a complaint with your local data protection authority. In the UK, this is the Information Commissioner’s Office (ICO) (ico.org.uk), whose contact details are available on their website.
We would appreciate the chance to address your concerns before you contact a supervisory authority, so please consider contacting us first.
11. Children’s privacy
Our Site and services are aimed at business and professional users (for example, engineers, researchers and companies). We do not knowingly collect personal data from children.
If you believe that a child has provided personal data to us without appropriate consent, please contact us and we will take reasonable steps to delete such information.
12. Security
We use appropriate technical and organisational measures designed to protect personal data against accidental or unlawful destruction, loss, alteration, unauthorised disclosure or access.
However, no method of transmission over the internet or method of electronic storage is completely secure. We cannot guarantee absolute security, but we do aim to protect personal data using measures that are appropriate to the risks involved.
13. Changes to this Privacy Policy
We may update this Privacy Policy from time to time, for example to reflect changes in our services, the Site, or applicable laws.
When we make material changes, we will:
update the “Last updated” date at the top of this page; and
take additional steps where required by law, which may include notifying you by email (if we have your contact details) or displaying a prominent notice on the Site.
We encourage you to review this Privacy Policy periodically to stay informed about how we handle your personal data.
14. How to contact us
If you have any questions, concerns, or requests related to this Privacy Policy or how we handle personal data, you can contact us at:
Email: enquiries@beyondmath.com
Postal address: BeyondMath Limited, 71–75 Shelton Street, Covent Garden, London, United Kingdom, WC2H 9JQ
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