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Upstash Privacy Policy
Last Update Date: November, 2026
The summary
We only collect the minimum amount of personal information necessary to provide and improve
Upstash; we don't sell it to third parties; and we only use it as this Privacy Statement describes.
Depending on the purpose, we process it to perform our contract with you, for our legitimate
interests (such as securing and improving our services), or with your consent (such as for
marketing emails and, where required by law, cookies).
What information Upstash collects
Information from website browsers
If you're just browsing the website, we collect the same basic information that most websites
collect. We use common internet technologies, such as cookies and web server logs. This is
stuff we collect from everybody, whether they have an account or not.
The information we collect about all visitors to our website includes the visitor’s browser type,
language preference, referring site, additional websites requested, and the date and time of
each visitor request. We also collect potentially personally-identifying information like Internet
Protocol (IP) addresses.
We use cloud hosting and content delivery providers to run our websites and services, so your
information may be stored and processed in data centers in different regions. You sign in
through a third-party identity provider, so we do not store your password. Our current service
providers are listed in our subprocessor list.
You can visit our websites and subdomains without setting up an account or registering for
receiving marketing materials. If you register for an account, we store the information you
provide on our servers so we can provide our services to you. This information includes:
● Information provided when you register the Upstash:
● Name
● Email
● Profile Photo
● Information provided by you to solve a specific issue (information that is recorded in our
issue management system - Github)
● Information about your and your devices’ location including the unique device ID if
enabled on your device
Why do we collect this?
We collect this information to better understand how our website visitors use Upstash, and to
monitor and protect the security of the website.
Information from users with accounts
If you create an account, we require some basic information at the time of account creation. You
log in via a third-party identity provider and we do not store your password. You have the option
to give us more information if you want to, and this may include "User Personal Information."
We also store an audit log of all actions you perform on the service.
"User Personal Information" is any information about one of our users who could, alone or
together with other information, personally identify him or her. Information such as an email
address, a real name, and a photograph are examples of “User Personal Information.”
User Personal Information does not include aggregated, non-personally identifying information.
We may use aggregated, non-personally identifying information to operate, improve, and
optimize our website and service.
Why do we collect this?
● We need your User Personal Information to create your account, and to provide the
services you request.
● We use your User Personal Information, specifically your email address, to identify you
on Upstash.
● We will use your email address to communicate with you about your account and our
services, and to send you marketing emails only if you've said that's okay.
● We limit our use of your User Personal Information to the purposes listed in this Privacy
Statement and our Terms of Service. If we need to use your User Personal Information
for other purposes, we will ask your permission first. You can always see what
information we have, how we're using it, and what permissions you have given us in your
user profile.
Our legal bases for using your information
Where the GDPR or similar laws apply, we rely on the following legal bases:
● To perform our contract with you: creating and running your account, providing the
services you request, billing, customer support, and service emails such as security and
usage notices.
● For our legitimate interests: keeping Upstash secure, preventing fraud and abuse, and
understanding how our website and the Upstash Console are used so we can improve
them, including, outside the European Economic Area, the United Kingdom and
Switzerland, the Console product analytics described in "Google Analytics" below. You
can object to this processing as described in "Google Analytics".
● To comply with our legal obligations: keeping billing and tax records, and responding to
valid legal requests.
● With your consent: sending marketing emails and, in the European Economic Area, the
United Kingdom and Switzerland, setting analytics cookies and associating Console
product analytics in Google Analytics with your account. You can withdraw your consent
at any time.
Audit logging
We store an audit log for all user api actions.
● The access log shows who send which API requests to our system (like database
creation deletion etc) and when, and may include the IP address from which the action
took place.
What information Upstash does not collect
We do not intentionally collect sensitive personal information, such as social security numbers,
genetic data, health information, or religious information. Although Upstash does not request or
intentionally collect any sensitive personal information, we realize that you might store this kind
of information in your account, such as in a dataspace. If you store any sensitive personal
information on our servers, you are consenting to our storage of that information on our servers.
Please note that you can only store data that complies our Terms of Service.
We do not intentionally collect information that is stored in your data spaces or other free-form
content inputs. Information in your data spaces belongs to you, and you are responsible for it,
as well as for making sure that your content complies with our Terms of Service. Upstash
employees do not access your data space unless required for security or maintenance, or for
support reasons, with the consent of the repository owner.
We do not keep your credit card information on our servers. We use Stripe, Inc. payment
services to process your payments. We use Stripe’s web components to register your credit
card to Stripe. See here (https://stripe.com/privacy) about how Stripe secures your information.
If you're a child under the age of 18, you may not have an account on Upstash. Upstash does
not knowingly collect information from or direct any of our content specifically to children under
18. If we learn or have reason to suspect that you are a user who is under the age of 18, we will
have to close your account.
How we share the information we collect
We do not share, sell, rent, or trade User Personal Information with third parties for their
commercial purposes.
We do not disclose User Personal Information outside Upstash, except in the situations listed in
this section or in the section below on Compelled Disclosure.
We do share certain aggregated, non-personally identifying information with others about how
our users, collectively, use Upstash, or how our users respond to our other offerings. However,
we do not sell this information to advertisers or marketers.
We may share User Personal Information with your permission, so we can perform the services
you have requested.
We may share User Personal Information with a limited number of third-party service providers
who process it on our behalf to provide or improve our service, and who have agreed to privacy
restrictions similar to our own Privacy Statement. Our service providers perform services such
as email services, customer relations management, customer support ticketing, product
analytics, network data transmission, payment services, identity providers and other similar
services. When we transfer your data to our service providers, we remain responsible for it.
We may share User Personal Information if we are involved in a merger, sale, or acquisition. If
any such change of ownership happens, we will ensure that it is under terms that preserve the
confidentiality of User Personal Information, and we will notify you on our website or by email
before any transfer of your User Personal Information. The organization receiving any User
Personal Information will have to honor any promises we have made in our Privacy Statement
or in our Terms of Service.
Our use of cookies and tracking
Cookies
Upstash uses cookies to make interactions with our service easy and meaningful. We use
cookies (and similar technologies, like HTML5 localStorage) to keep you logged in, remember
your preferences, and provide information for the future development of Upstash.
A cookie is a small piece of text that our web server stores on your computer or mobile device,
which your browser sends to us when you return to our site. Cookies do not necessarily identify
you if you are merely visiting Upstash; however, a cookie may store a unique identifier for each
logged in user. The cookies Upstash sets are essential for the operation of the website, or are
used for performance or functionality. By using our website, you agree that we can place these
essential and functionality cookies, such as those that keep a support chat open, on your
computer or device; in the European Economic Area, the United Kingdom and Switzerland, we
ask for your consent before setting analytics cookies. If you disable your browser or device’s
ability to accept cookies, you will not be able to log in or use Upstash’s services.
You have the right to decide whether to accept or reject cookies. In the European Economic
Area, the United Kingdom and Switzerland, we show a cookie banner and set analytics cookies
only after you accept it. You can withdraw your consent at any time by clearing the cookies and
site data for upstash.com in your browser.
Google Analytics
We use Google Analytics as a third party analytics service. On our website, we use Google
Analytics to collect information about how our website performs and how our visitors, in general,
navigate through and use Upstash. This helps us compile statistical reports on activity and
improve our content and website performance.
In the Upstash Console, when you are signed in, we associate usage events, such as the pages
you view, the features you use, and the actions you take (for example, creating a database),
with a pseudonymous identifier for your account and with basic account attributes, such as your
role in the team, when you signed up, and your plan or billing type. All of this is sent to Google
Analytics. Because our website and the Console share a Google Analytics cookie, your visits to
our website from the same browser, before and after you sign in, may also become associated
with your account's identifier. We use this information to understand and improve how our
products are used.
Google Analytics gathers certain information over time, such as your IP address, browser type,
internet service provider, referring and exit pages, time stamp, and similar data about your use
of Upstash. We do not send your name, email address, or other directly identifying information
to Google, and we do not sell this information. We do not use Google Analytics for advertising,
and we turn off Google's advertising features, such as Google signals and ad personalization.
In the European Economic Area, the United Kingdom and Switzerland, we ask for your consent
with a cookie banner, and we do not set analytics cookies or associate analytics with your
account until you accept it. Elsewhere, you can opt out of Google Analytics, including in the
Console, with Google's browser add-on (https://tools.google.com/dlpage/gaoptout). You can
also ask us to delete the Google Analytics data associated with your account by contacting
support@upstash.com.
Other service providers
We use third-party service providers for customer relationship management, customer support
chat, and website analytics. Through them we track which pages you visit on our online services
and associate this with your email address and other interactions we have with you. Our support
chat provider sets its own cookies to keep your conversation open. These providers are listed in
our subprocessor list.
Tracking
"Do Not Track" (http://donottrack.us/) is a privacy preference you can set in your browser if you
do not want online services to collect and share certain kinds of information about your online
activity from third party tracking services. We do not track your online browsing activity on other
online services over time and we do not permit third-party services to track your activity on our
site beyond the analytics and support services described above. You may opt out of Google
Analytics in your browser here (https://tools.google.com/dlpage/gaoptout). Because, apart from
the services described above, we do not share this kind of data with third party services or
permit this kind of third party data collection on Upstash for any of our users, and we do not
track our users on third-party websites ourselves, we do not need to respond differently to an
individual browser's Do Not Track setting.
If you are interested in turning on your browser’s privacy and Do Not Track settings, the Do Not
Track (http://donottrack.us/) website has browser-specific instructions.
How Upstash secures your information
Upstash takes all measures reasonably necessary to protect User Personal Information from
unauthorized access, alteration, or destruction; maintain data accuracy; and help ensure the
appropriate use of User Personal Information. We follow generally accepted industry standards
to protect the personal information submitted to us, both during transmission and once we
receive it. The parties will comply with the Upstash Data Processing Agreement (“DPA”)
available at https://upstash.com/static/trust/dpa.pdf, which is incorporated into this
Agreement.
Upstash's global privacy practices
We provide the same baseline standard of privacy protection to all our users around the world,
regardless of their country of origin or location, and we meet additional requirements where
local law imposes them. We are proud of the levels of notice, choice, accountability, security,
data integrity, access, and recourse we provide. Additionally, we require that if our vendors or
affiliates have access to User Personal Information, they must comply with our privacy policies
and with applicable data privacy laws, including signing data transfer agreements such as
Standard Contractual Clause agreements. In particular:
● Where the law requires consent, such as for marketing emails and analytics cookies in
the European Economic Area, the United Kingdom and Switzerland, Upstash asks for it
clearly at the time of collection.
● We collect only the minimum amount of personal data necessary, unless you choose to
provide more. We encourage you to only give us the amount of data you are comfortable
sharing.
● We offer you simple methods of accessing, correcting, or deleting the data we have
collected.
● We provide our users notice, choice, accountability, security, and access, and we limit
the purpose for processing. We also provide our users a method of resource and
enforcement. These are the GDPR Principles, but they are also just good practices.
● Where your personal information is transferred outside of the EEA, Switzerland and UK
and where this is to a country which is not subject to an adequacy decision by the EU
Commission or considered adequate as determined by applicable data protection laws,
we will take steps to ensure your personal information is adequately protected by
safeguards such as Data Privacy Framework or Standard Contractual Clauses ("SCCs")
approved by the EU Commission or by the UK Government.
Resolving Complaints
If you have concerns about the way Upstash is handling your User Personal Information, please
let us know immediately. We want to help. You may contact us directly at support@upstash.com
with the subject line "Privacy Concerns." We will respond within 15 days at the latest.
How we respond to compelled disclosure
Upstash may disclose personally-identifying information or other information we collect about
you to law enforcement in response to a valid subpoena, court order, warrant, or similar
government order, or when we believe in good faith that disclosure is reasonably necessary to
protect our property or rights, or those of third parties or the public at large.
In complying with court orders and similar legal processes, Upstash strives for transparency.
When permitted, we will make a reasonable effort to notify users of any disclosure of their
information, unless we are prohibited by law or court order from doing so, or in rare, exigent
circumstances.
Transfer Mechanism and Data Privacy Framework.
Upstash complies with the EU-U.S. Data Privacy Framework (EU-U.S. DPF), the UK Extension
to the EU-U.S. DPF, and, upon entering into force, the Swiss-U.S. Data Privacy Framework
(Swiss-U.S. DPF) as set forth by the U.S. Department of Commerce. Upstash has certified to
the U.S. Department of Commerce that it adheres to the EU-U.S. Data Privacy Framework
Principles (EU-U.S. DPF Principles) with regard to the processing of personal data received
from the European Union in reliance on the EU-U.S. DPF and from the United Kingdom (and
Gibraltar) in reliance on the UK Extension to the EU-U.S. DPF. Upstash has certified to the U.S.
Department of Commerce that, upon entering into force, it adheres to the Swiss-U.S. Data
Privacy Framework Principles (Swiss-U.S. DPF Principles) with regard to the processing of
personal data received from Switzerland in reliance on the Swiss-U.S. DPF. If there is any
conflict between the terms in this Notice and the EU-U.S. DPF Principles and/or the Swiss-U.S.
DPF Principles, the Principles shall govern. To learn more about the Data Privacy Framework
(DPF) program, and to view our certification, please visit the Data Privacy Framework website.
In compliance with the EU-U.S. DPF, the UK Extension to the EU-U.S. DPF, and the Swiss-U.S.
DPF, Upstash commits to resolve DPF Principles-related complaints about our collection and
use of your personal information. EU, UK, and Swiss individuals with inquiries or complaints
regarding our handling of personal data received in reliance on the EU-U.S. DPF, the UK
Extension to the EU-U.S. DPF, and the Swiss-U.S. DPF, should first contact us at
privacy@upstash.com
For transfers of personal information to a third party acting as a controller, Upstash complies
with the DPF Notice Principle and Choice Principle. For onward transfers, Upstash is
responsible for the processing of personal information it receives under the DPF Principles and
subsequently transfers to a third party acting as an agent on its behalf. Upstash remains liable
under the DPF Principles if its agent processes such personal information in a manner
inconsistent with the DPF Principles, unless Upstash proves that it is not responsible for the
event giving rise to the damage.
In compliance with the EU-U.S. DPF, the UK Extension to the EU-U.S. DPF, and the Swiss-U.S.
DPF, Upstash commits to cooperate and comply respectively with the advice of the panel
established by the EU data protection authorities (DPAs), the UK Information Commissioner's
Office (ICO) and the Gibraltar Regulatory Authority (GRA), and the Swiss Federal Data
Protection and Information Commissioner (FDPIC) with regard to unresolved complaints
concerning our handling of personal data received in reliance on the EU-U.S. DPF, the UK
Extension to the EU-U.S. DPF, and the Swiss-U.S. DPF.
The Federal Trade Commission has jurisdiction over Upstash's compliance with the EU-U.S.
Data Privacy Framework (EU-U.S. DPF) and the UK Extension to the EU-U.S. DPF, and the
Swiss-U.S. Data Privacy Framework (Swiss-U.S. DPF).
In compliance with the EU-U.S. DPF, the UK Extension to the EU-U.S. DPF, and the Swiss-U.S.
DPF, Upstash is obligated to arbitrate claims and follow the terms as set forth in Annex I of the
DPF Principles. You have the possibility, under certain conditions, to invoke binding arbitration
for complaints regarding DPF compliance not resolved by any of the other DPF mechanisms.
For additional information please see Annex I.
Your rights to access and control the information we collect
If you're already a Upstash user, you may access, update, alter, or delete your basic user profile
information by editing your user profile or contacting support@upstash.com.
You have the right to request Upstash for copies of your personal data. You have the right to
request that Upstash correct any information you believe is inaccurate. You also have the right
to request Upstash to complete the information you believe is incomplete.
As mentioned above, you have the right to request that Upstash erase your Personal
Information. You can achieve this by deleting your basic user profile information, by editing your
user profile, or contacting support@upstash.com. Further, you have the right to object to any of
Upstash’s data policies and how we use your Personal Information. Please contact us at
support@upstash.com to inform us of any objections so we can take appropriate remedial
steps.
You have the right to request that Upstash transfer your Personal Information and Content that
we have collected to another organization, or directly to you. Please contact us at
support@upstash.com to make such a request.
You also have the right to ask us to restrict how we process your personal information, for
example while we check a correction you requested or consider an objection. Where we rely on
your consent, you can withdraw it at any time; this does not affect processing that happened
before you withdrew it.
If you are in the European Economic Area, the United Kingdom, or Switzerland, you have the
right to lodge a complaint with your local data protection supervisory authority. We encourage
you to contact us first so that we can try to resolve your concern.
You may unsubscribe from our marketing communications by clicking on the "unsubscribe" link
located on the bottom of our e-mails or by updating your communication preferences.
Customers cannot opt out of receiving transactional emails related to their Account.
Choice
If Personal Data covered by this Privacy Policy is to be used for a new purpose that is materially
different from that for which the Personal Data was originally collected or subsequently
authorized, or is to be disclosed to a non-agent third party in a manner not specified in this
Privacy Policy, Upstash will provide you with an opportunity to choose whether to have your
Personal Data so used or disclosed. Requests to opt out of such uses or disclosures of
Personal Data should be sent to us as specified in the "Contacting Upstash" section below.
Data Retention and Deletion
Upstash will retain User Personal Information for as long as your account is active or as needed
to provide you services.
We may retain certain User Personal Information indefinitely, unless you request its deletion.
If you would like to cancel your account or delete your User Personal Information, you may do
so by sending an email to support@upstash.com. We will retain and use your information as
necessary to comply with our legal obligations, resolve disputes, and enforce our agreements,
but barring legal requirements, we will delete your full profile (within reason) within 30 days.
How we communicate with you
We will use your email address to communicate with you about your account and our services,
and to send you marketing emails only if you've said that's okay. You have control over how your
email address is used and shared on and through Upstash.
Upstash may occasionally send notification emails about new features, requests for feedback,
important policy changes, customer support offers, and news pertaining to Upstash. We also
send marketing emails, but only with your consent. There's an unsubscribe link located at the
bottom of each of the emails we send you.
Our emails might contain a pixel tag, which is a small, clear image that can tell us whether or not
you have opened an email and what your IP address is. We use this pixel tag to make our email
more effective for you and to make sure we’re not sending you unwanted emails. If you prefer
not to receive pixel tags, please opt out of marketing emails.
Changes to our Privacy Statement
Although most changes are likely to be minor, Upstash may change our Privacy Statement from
time to time. We will provide notification to Users of material changes to this Privacy Statement
through our Website by posting a notice on our home page or sending email to the email
address specified in your Upstash primary account. For changes to this Privacy Statement that
do not affect your rights, we encourage visitors to check this page frequently.
License
This Privacy Statement is adapted from GitHub's Privacy Statement, and is licensed under this
Creative Commons Zero license (https://creativecommons.org/publicdomain/zero/1.0/).
Contacting Upstash
Questions regarding Upstash's Privacy Statement or information practices should be directed to
support@upstash.com.