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Privacy Policy
Last updated 29th of September 2026
1. Introduction
Mobile Message Pty Ltd ("we," "us," "our") is committed to protecting the privacy of our users ("you," "your"). This Privacy Policy outlines how we collect, use, disclose, and protect your personal information when you use our services, including our online messaging platform and any other related services we provide.
By using our services, you agree to the collection and use of your information in accordance with this Privacy Policy. If you do not agree with the terms outlined in this policy, please refrain from using our services.
This Privacy Policy is designed to comply with Australian privacy laws, including the Australian Privacy Principles (APPs) under the Privacy Act 1988 (Cth).
2. Definitions
For the purposes of this Privacy Policy, the following terms shall have the meanings ascribed to them:
"Personal Information" refers to any information or opinion about an identified individual or an individual who is reasonably identifiable, whether the information is true or not, and whether recorded in a material form or not.
"Non-Personal Information" refers to data that does not identify a specific individual, such as aggregated information or website analytics.
"Service" refers to the online messaging platform, API access, and any other services provided by Mobile Message Pty Ltd.
"User", "you", and "your" refer to individuals or entities that access or use our services.
"Contacts" refers to individuals whose information is uploaded to our platform by users in order to send messages or communications.
3. Information We Collect
We collect various types of information from users to provide and improve our services. This includes:
Personal Information
When you register for an account or use our services, we collect personal information that may include:
Your full name
Business name
Business address
Email address
Mobile phone number
We may also collect information about your contacts that you upload to our platform, including:
Mobile phone numbers
Names or other identifying information related to your contacts
Additionally, we collect the content of the messages you send through our platform and any responses you receive via the platform.
Non-Personal Information
We collect non-personal information automatically when you interact with our services, such as:
IP address
Browser type and version
Device information
Usage data (e.g., time spent on the platform, pages visited)
Cookies and similar tracking technologies (see section on Cookies and Tracking Technologies)
4. How We Use Your Information
We use the information we collect for the following purposes:
Providing and Improving Services
To verify your identity and create your account.
To deliver the services you request, such as sending SMS messages and managing your contacts.
To improve the performance, functionality, and user experience of our platform.
Communication
To send service-related notifications, updates, and important account information.
To respond to your inquiries and provide customer support.
Marketing Purposes
To send you promotional materials, special offers, or information about new services that may be of interest to you. You may opt out of receiving marketing communications at any time by following the unsubscribe instructions in those communications or contacting us directly.
Compliance
To fulfill our obligations as a telecommunications carriage service provider under Australian law.
To comply with relevant regulations and legal requirements, including anti-spam and telecommunications regulations.
To keep our platform safe and prevent misuse.
Analytics and Research
To analyze usage patterns and improve our services.
To conduct research on how our services are used in order to develop new features and offerings.
5. How We Share Your Information
We respect your privacy and only share your personal information under the following circumstances:
With Third-Party Service Providers
We may share your information with trusted third-party service providers who assist us in operating our platform and delivering services. This includes:
Payment processors (e.g., Stripe) to process payments securely.
Messaging partners to deliver SMS messages to your contacts.
AI service providers (e.g., OpenAI) to help keep our platform safe and to provide customer support.
These third parties are required to maintain the confidentiality of your information and are only permitted to use it for the purposes of providing services to us.
Legal Requirements
We may disclose your personal information if required to do so by law or in response to valid requests from government authorities (e.g., law enforcement or regulatory agencies).
Business Transfers
In the event that we are involved in a merger, acquisition, or asset sale, your personal information may be transferred. We will provide notice before your personal information is transferred and becomes subject to a different privacy policy.
6. Data Security
We are committed to ensuring the security of your personal information. We implement a variety of technical, administrative, and physical security measures to protect your data from unauthorized access, disclosure, alteration, or destruction. These measures include:
Encryption: Sensitive data such as payment information is encrypted during transmission using industry-standard encryption protocols.
Access Controls: We limit access to your personal information to employees and third-party providers who require it to perform their jobs.
Secure Storage: We store your personal information on secure servers, protected from unauthorized access by firewalls and other security technologies.
While we take reasonable precautions to safeguard your information, no method of transmission over the internet or electronic storage is completely secure. We cannot guarantee the absolute security of your data, and you acknowledge and accept this risk when using our services.
7. Your Rights and Choices
You have the following rights regarding your personal information:
Access and Correction
You have the right to access the personal information we hold about you and to request corrections if the information is inaccurate or outdated. You can update or correct your personal information through your account settings or by contacting us at hello@mobilemessage.com.au.
Opt-Out Options
If you no longer wish to receive marketing communications from us, you can opt out at any time by following the unsubscribe instructions in those communications or contacting us directly. Please note that you may continue to receive service-related communications, such as updates and notifications, even after opting out of marketing messages.
Data Deletion
You may request the deletion of your personal information by contacting us at hello@mobilemessage.com.au. Please note that we may need to retain certain information for legal or business purposes, such as to comply with regulatory requirements or resolve disputes.
8. Cookies and Tracking Technologies
Our website and platform use cookies and similar tracking technologies to enhance your experience and collect information about how our services are used.
Types of Cookies We Use
Essential Cookies: These cookies are necessary for the operation of our website and enable you to use its features, such as account login and message management.
Analytics Cookies: These cookies help us analyze how users interact with our services, allowing us to improve our platform’s performance and functionality.
Marketing Cookies: We may use these cookies to deliver personalized advertisements and promotional content based on your interests.
Managing Cookie Preferences
You can manage or disable cookies through your browser settings. Please note that disabling cookies may affect the functionality of our services, and certain features may not work as intended.
9. Data Retention
We retain your personal information for as long as necessary to provide our services and fulfill the purposes outlined in this Privacy Policy. The retention period may vary depending on the type of information and legal or regulatory requirements.
When your information is no longer needed, we will take reasonable steps to securely delete or de-identify it in accordance with applicable laws.
10. Children’s Privacy
Our services are not intended for use by individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have inadvertently collected personal information from a child, we will take immediate steps to delete it.
If you believe that we may have collected personal information from a child, please contact us at hello@mobilemessage.com.au.
11. International Data Transfers
If you are located outside Australia, please be aware that your personal information may be transferred to and stored in Australia, where our servers are located. By using our services, you consent to the transfer of your information to Australia and acknowledge that it may be subject to the privacy laws of Australia.
We take steps to ensure that any transfer of personal information complies with applicable data protection laws and that your information remains protected.
Some personal information may be disclosed to service providers located in the United States, including OpenAI, to help keep our platform safe and to provide customer support. Whenever we use AI, for any purpose, your data is never used to train AI models.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, legal obligations, or for other operational reasons. We will notify you of any significant changes by posting the updated policy on our website and indicating the effective date of the changes.
We encourage you to review this Privacy Policy periodically to stay informed about how we protect your personal information.
13. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:
Email: hello@mobilemessage.com.au
Business Hours: Monday to Friday, 9am – 5pm, Melbourne time