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Platform PLATFORM Platform Overview Answer your toughest revenue questions and know what to do next. How It Works Learn how Backstory works and why it can't be replicated. Why Backstory Replace fragmented signals with immediate operational clarity. MCP Get complete deal context where you work. Build vs. Buy Why smart teams buy the foundation and build on top of it. Partners & Integrations Experience the power of Backstory wherever you work. Trust & Security Data you can trust, backed by the security and compliance you need. Backstory believes the placement reflects its focus on revenue answers where teams already work Read the news Solutions Revenue Decisions Make better calls with the full revenue picture in front of you. Learn more Sales ROI Calculator See what rep hours & deals bad CRM data costs. Pipeline Health & Deal Risk Know what's going to slip before it does and what to do about it. Learn more Catch Deal Risk Early Spot stalled deals before the forecast call. Account Strategy Know who matters in every account and where you have room to grow. Learn more Stakeholder Engagement & Mapping Map every stakeholder. Catch coverage gaps. Opportunity Qualification Focus your team on the deals most likely to close. Learn more Sales Coaching Built on Your Won Deals. Coach what reps do, not what they say. Backstory believes the placement reflects its focus on revenue answers where teams already work Read the news By Role ROLE Executives Get real answers real fast. Revenue Operations Be the smartest person in the meeting. Sales Leader See every deal risk. Not just the one that came up on a call. Information Technology Deploy revenue AI your security team will approve. Marketing See who's actually buying. Prove what marketing drove. TOOLS & RESOURCES ROI Calculator Customer stories Webinars & events Playbooks & frameworks Sales Pipeline health Backstory believes the placement reflects its focus on revenue answers where teams already work Read the news Resources RESOURCES Blog Read the latest on how to win more revenue. Events and Webinars Join the movers and shakers who are approaching revenue differently (thanks to data). Newsroom News from your favorite end-to-end revenue intelligence solution. Pricing Most tools charge for every seat, used or not. See pricing built around what your team uses. COMPANY Customer Stories Hear from people like you who use data to win more revenue. Support Experienced professionals with deep product expertise, here to help. About Us Founded with the mission to help businesses like you accelerate growth, revenue, and innovation. Careers Come grow with us, personally and professionally. Contact Us Our support team is dedicated to delighting you, in no time. Backstory believes the placement reflects its focus on revenue answers where teams already work Read the news 5 active certifications · Audited annually Five controls your security team will ask about. Backed by independent audits, contractual commitments, and controls you can verify yourself. Zero-trust access Every access request gets verified. None get assumed. Zero standing access, provisioning is just-in-time only. Every access event logged: who, what, when. Why it matters No one holds standing access to your data. Not even Backstory employees. Privacy by design Privacy controls are built into every workflow, not bolted on after. Sensitive and irrelevant data filtered at the point of collection. Every customer record classified confidential by default. Why it matters The service only collects what it needs. What's collected never leaves its intended use. AI-safe by design Customer data is never used to train AI models. Data used only to deliver contracted services, no exceptions. Production, staging, and development environments fully isolated. Why it matters AI governance runs through the same controls as everything else. It isn't a separate program bolted on top. Operational resilience If something breaks, recovery is already tested. Not theoretical. Multi-region failover: US-East primary, US-West disaster recovery. Formal incident response playbooks for ransomware, insider threats, and unauthorized access. Why it matters Recovery isn't a plan on paper. It's tested on a schedule. Your data. Your rules. Control doesn't stop at the contract. Privacy settings you control at the domain, email, and CRM-object level. No persistent employee access to your data or production environments. Why it matters These aren't empty promises. They're settings you control. Security documentation Everything your security review team needs. Our security overview covers architecture, certifications, data handling, and our AI governance commitments. Available as a signed PDF. Download the PDF AI governance What we commit to on AI and your data. Revenue data is sensitive. We've documented exactly how AI is used in Backstory, what models see, and what they don't. Data training Your data never trains our models. Customer data is never used to train or fine-tune base models. Model outputs are scoped to your tenant, never shared across accounts. Inference requests are logged and available for audit. Data minimization Minimal data in. Structured output back. Only the data required for a specific inference is included in any prompt. PII is stripped from activities before data reaches model providers. This includes Backstory's own models, not just third parties. You can opt out of AI features without losing core product functionality. Compliance coverage Covered in your DPA. Not a side agreement. AI processing commitments included in the standard Backstory DPA. Covered under SOC 2 Type II scope, independently audited. AI subprocessors listed in our subprocessor registry. Enterprise controls Turn off what you don't need. AI features can be disabled at the tenant level without engineering involvement. Role-based controls for which users can view AI-generated content. Audit logs for all AI-generated recommendations accessed by users. Why technical teams sign off Independently verified, customer-controlled, and safe by design. The controls security reviewers ask for, already in place. 5 certifications Renewed annually by independent auditors. Zero standing access No persistent employee access to your data. AI-safe by design Your data never trains AI models. Customer-controlled Granular privacy settings you manage. Bring your security team. We'll walk through the controls, answer the questionnaire, and share the SOC 2 report. No pitch, just documentation. Request a security reviewBook a demo Request Information Choose a request type to get started. Contact Trust & Security Security Inquiries Questions about our data practices, compliance, or security posture? Send them here. Thank You Thank you for contacting us. We're excited to show you how Backstory can help you unlock growth for your sales, marketing, and RevOps teams. Look for an email from us to get things started. Your data is secured. View our Privacy Policy.