Snapshot 212283

Document
Trust center
URL
https://trust.medallia.com/
Fetched
HTTP status
200
Content type
text/html; charset=utf-8
Fetch mode
static
Size
2095711 bytes
SHA-256 (raw)
16738a02e0384981bf1c572c044d9d843c61e4627dfb4a9fbd13b732ac260ed3
SHA-256 (normalized text)
afb9ea9b50de8666d6493ac4d25182974c399d881a4a93144789531341a98557

Raw (normalized text)

Scripts and page chrome removed; this is what change detection compares.

Medallia Trust Center
**Medallia Proprietary and Confidential** Welcome to Medallia's Trust Center. Our commitment to data privacy and security is embedded in every part of our business. Use this Trust Center to learn about our security posture and request access to our security documentation. Medallia offers a wide variety of products in order to best serve our customers. This page will provide information that is useful to every customer such as our corporate security including policies and standards. **To find information that is specific to the product or products you use today or are interested in learning more about, please use the dropdown menu on the top of the screen!**
Powered by Wolfia. Review compliance certifications, security policies, subprocessors, and request access to detailed documentation.
Skip to main content
Medallia Trust Center
Medallia Proprietary and Confidential
Welcome to Medallia's Trust Center. Our commitment to data privacy and security is embedded in every part of our business. Use this Trust Center to learn about our security posture and request access to our security documentation. Medallia offers a wide variety of products in order to best serve our customers. This page will provide information that is useful to every customer such as our corporate security including policies and standards.
To find information that is specific to the product or products you use today or are interested in learning more about, please use the dropdown menu on the top of the screen!
csa@medallia.com
⌘K
OverviewDocumentationControlsSubprocessorsUpdates
Loading content...
Documentation
Featured
Security Best Practices (MEC)
Certifications
Contact supportReport a vulnerability
Trust center by Wolfia: AI trust center & security questionnaire automation
Want a trust center like this one? Get one for your company with Wolfia
Subprocessors
Aerialink Inc. · USA
Mindful Callback: Provides mobile connection services through SMS (Short Message Service) functionality.
USA
Affectiva, Inc. · USA
Video: Software-based recognition of facial emotions.
USA
Amazon Comprehend · US, Canada, EU, Australia
Mindful Feedback: Sentiment analysis.
US, Canada, EU, Australia
Amazon Transcribe (Optional) · USA, UK, Germany, Singapore
Speech / Voci: Transcription for additional languages.
USA, UK, Germany, Singapore
Amazon Web Services, Inc. · USA, EU or UK (Customer's choice)
Ideas: Hosts platform data. Archives security logs for security incident monitoring and detection.
USA, EU or UK (Customer's choice)
Controls
Data Privacy
Privacy controls and data protection measures
Data Privacy Officer
Employee Privacy Training
Access Control
Data Access
Password Security
BYOD Policy
Infrastructure
Infrastructure security and availability controls
Status Monitoring
Endpoint Security
Disk Encryption
Threat Detection
Anti-DDoS
BC/DR
Data Center
Network Time Protocol
Capacity Planning & Management
Separate Production Environment
Corporate Security
Organization-wide security policies and practices
Asset Management Practices
Employee Training
Incident Response
Contact supportReport a vulnerability
Trust center by Wolfia: AI trust center & security questionnaire automation
Want a trust center like this one? Get one for your company with Wolfia
Controls
Data Privacy
Privacy controls and data protection measures
Data Privacy Officer
Medallia has a designated Data Privacy Officer responsible for overseeing data protection strategy and compliance.
Employee Privacy Training
All employees complete privacy training to ensure awareness of data protection obligations.
Access Control
Medallia and customer assets are monitored by Site Reliability Engineering and the Trust and Assurance Group (TAG); all relevant user activities, system exceptions and security events are logged and stored locally and in a centralized log management system to prevent tampering. Privileged access is also monitored using a centralized log management solution. Access to logging facilities and log information is restricted to authorized personnel only. System administrator actions are logged and reviewed by TAG as part of risk assessments or as otherwise necessary.
Privileged Access Logs must contain the following information:
Information about the event (e.g., files accessed, functions performed)
Success/failure of the event
Time the event occurred
Information about the event (e.g., files handled) or failure
Account or administrator involved and processes that were involved
Data Access
Customer data access is restricted and monitored, with all access logged and auditable.
Password Security
Strong password policies and multi-factor authentication protect access to systems and data.
BYOD Policy
Bring Your Own Device policies ensure personal devices meet security requirements before accessing corporate resources.
Infrastructure
Infrastructure security and availability controls
Status Monitoring
The experiences you provide your customers and employees never stop, and neither do we. Our Production Services & Engineering teams utilize internal and external services to perform continuous scanning and monitoring of our network and application to ensure world-class availability of our SaaS platform.
Endpoint Security
Endpoint protection solutions deployed across all corporate devices.
Disk Encryption
Full disk encryption enabled on all corporate devices and servers.
Threat Detection
Advanced threat detection systems monitor for security events and anomalies.
Anti-DDoS
Medallia uses robust load balancing, malware detection and prevention, and on-demand DoS and DDoS detection and prevention systems.
BC/DR
Medallia has established a Business Continuity Plan to support continued delivery of its products and services after a disaster event that impacts the resources required (i.e., people, technology, physical assets and/or relationships) to support the performance of its critical business processes.
Data Center
As a cloud-based SaaS provider, Medallia platforms are accessed over the Internet. Medallia's Experience Cloud and Digital platforms are hosted out of colocation facilities, located in North America, Asia, Australia, and Europe.
Network Time Protocol
Medallia uses an internal NTP to ensure all systems have a common time reference.
Capacity Planning & Management
DXA is built on a robust cloud-based infrastructure that can efficiently scale to handle huge data sets, including seasonal traffic and unexpected visitor surges.
Separate Production Environment
Medallia uses separate environments for development and production, with segmentation ensuring isolation between environments.
Corporate Security
Organization-wide security policies and practices
Asset Management Practices
Comprehensive asset management ensures all hardware and software assets are tracked and secured.
Employee Training
Medallia has an extensive Security Champions program. Development teams have one or more representatives that take part in an intensive 6-month certified security training program. This ensures that secure development scales as we scale and is part of the DNA and culture of how we build our applications.
Incident Response
Established incident response procedures for timely detection, containment, and remediation of security incidents.
Product Security
Application and product-level security controls
Data Security
Data protection is a top priority for Medallia. We build our platform using the following core principles: We treat all customer data as private and sensitive. We do not share customer data with third parties without approval of the customer. Our customers are in control of their data with standard, industry compliant policies for deletion and retention. We have architected our platform from the ground up with security and privacy by default. Customer data is labeled as Confidential by Medallia.
Integrations
Medallia provides application adapters, connectors, and integrations including our Auto Importer (ETL tools for automated data transfer), pre-built connectors at medallia.com/xchange, developer APIs at developer.medallia.com, and batch file transfers via SFTP.
Multi-Factor Authentication
Medallia uses multi-factor authentication for system-level access to our application and backend infrastructure. Support teams must use two-factor authentication to access the application remotely, and employees connect through SSH tunneling (VPN) with public/private key (PKI) two-factor authentication.
Role-Based Access Control
User authentication and authorization determines who can access information based on their privileges and role.
Service-Level Agreement
Service availability is defined and agreed to within the Master Services Agreement.
Audit Logging
Medallia takes access management seriously, granting access with the least privilege needed for the specific role and only to the personnel that need it. We review and update access rights annually and after any change in a user's role. Access to systems that store client data is severely restricted and carefully logged, monitored, and audited.
Data Security
Data protection, encryption, and access controls
Data Erasure
Any media containing client data will be sanitized or physically destroyed, in accordance with NIST SP 800-88 rev 1 Guidelines for Media Sanitization, before the media is reused or disposed.
Encryption-at-rest
Data at rest is encrypted using 256-bit AES encryption.
Encryption-in-transit
Data in transit is encrypted using TLS 1.2.
Access Monitoring
All Medallia access to customer data is audited and logged, including an annual review of all employee access rights.
Physical Security
Medallia has placed appropriate countermeasures in place to protect its office facilities from any physical damage. In addition, Medallia's colocation data centers inherit physical security and environmental controls from the colocation providers. All facilities hosting our services provide the robust physical security and fault-tolerant, highly resilient, redundant support infrastructure necessary to ensure reliable service.
Data Masking
Sensitive data fields can be masked to protect personally identifiable information during session replays and analytics.
Media Data Retention
Video and media data retention policies ensure content is managed according to customer requirements.
Medallia Quantum Statement
Medallia recognizes the ongoing research into quantum computing and its potential future impact on cryptography. Your trust and data security remain our highest priority.
Current Security Protocols Today, Medallia secures client data by protocols proven resilient against all current threats:
Data in Transit: We utilize TLS 1.2+ for all data transmitted outside our corporate network, protecting against conventional eavesdropping.
Data at Rest: All stored data is encrypted using AES-256 (Advanced Encryption Standard with a 256-bit key), a standard considered computationally infeasible to break by current classical computers.
Our Quantum Preparedness While a universal, fault-tolerant quantum computer capable of breaking current public-key cryptography (Shor's algorithm threat to TLS) is a speculative, long-term threat, we are proactively addressing it:
AES Resilience: In alignment with the National Institute of Standards and Technology’s (NIST) Post-Quantum Cryptography (PQC) standardization process, our use of AES-256 (category 5 security strength) for data storage offers strong quantum resistance. While quantum algorithms like Grover's could theoretically reduce the security level, the resulting 128-bit security equivalent remains robust.
Monitoring and Strategy: We are actively monitoring the development of PQC standards led by the National Institute of Standards and Technology (NIST).
Crypto-Agility: Our system architecture is designed with crypto-agility in mind, enabling us to seamlessly integrate future NIST-finalized PQC standards into our platform before any credible quantum threat materializes.
In summary: Your data is safe with our current, state-of-the-art encryption. We are strategically preparing our systems for the transition to quantum-safe standards to ensure continuous, future-proof security.
Backups
Medallia’s production data backup schedule runs daily using write-ahead-logging (WAL) with full weekly backups of the entire database. The backup script runs hourly, checking the timestamp of the last successful base backup. If the timestamp of a database is over a week old, it will run the base backup for the particular database and replace the oldest weekly backup (14 day retention). The backup is encrypted at the same level as the production environment, AES-256-bit.
Customer data is always backed up to disk — never to external media (i.e. tape). Backup data is also stored within the databases using write-ahead logging (WAL) to minimize data loss. Medallia also takes snapshots of the entire database system as an additional backup measure.
App Security
Application development and security practices
Code Analysis
Medallia's Engineering and Product Security teams conduct extensive development and post-development testing to be certain our applications are secure. This includes static and dynamic code analysis and manual penetration testing. All deployed software undergoes a post-deployment vulnerability scan.
Secure Development Training
Medallia has an extensive Security Champions program. Development teams have one or more representatives that take part in an intensive 6-month certified security training program. This ensures that secure development scales as we scale and is part of the DNA and culture of how we build our applications.
Software Development Lifecycle
Medallia uses an agile methodology for development. Our software feature development process has five clearly defined lanes or stages: Ready Lane, Development Lane, Code Review Lane, Checkpoint Lane and Merged Lane. Medallia also follows its internal SDLC policy and associated procedures.
Vulnerability & Patch Management
Medallia's vulnerability management process includes regular and ad hoc vulnerability scanning. We monitor for vulnerabilities listed in the CVE database and frequently test for threats on the OWASP Top 10 list. Any vulnerabilities identified are analyzed and remediated in accordance with our Vulnerability Management Standard.
Credential Management
Medallia implements secure credential management practices. Passwords and secrets are properly stored using industry-standard encryption, regularly rotated, and access is restricted to authorized personnel only.
Network Security
Network protection and monitoring controls
Firewall
Medallia has firewall systems in place to monitor and filter unauthorized inbound network traffic from the Internet, maintain segregation between internal and external networks, and maintain separation between internal wired, wireless, and protected network segments, including Demilitarized Zones (DMZs). With default deny rules in place and deny any type of network connection that is not explicitly authorized, firewall rules are reviewed on an annual basis to ensure firewalls are appropriately configured.
IDS/IPS
Medallia has electronic intrusion detection systems installed within data server locations to monitor, detect, and automatically alert appropriate personnel of security incidents.
SIEM
Security Information and Event Management systems aggregate and analyze security events across the infrastructure.
Legal
Legal compliance and regulatory requirements
Subprocessors
Medallia maintains a list of authorized subprocessors for data processing activities. To receive updates to this list, please sign up at medallia.com/subprocessors.
Cyber Insurance
Comprehensive cyber insurance coverage for data breach and security incident response.
Data Processing Agreement
Standard DPA available for customers requiring data processing agreements.
State Wiretapping Laws (CIPA / FCSA)
Medallia Digital Experience Analytics (DXA) provides insight into how users interact with websites and applications, enabling organizations to identify friction points and improve digital journeys. Because DXA records interaction data, customers sometimes ask how tools of this kind relate to state privacy and communications laws, particularly the California Invasion of Privacy Act (CIPA) and the Florida Security of Communications Act (FSCA).
Certificates of Destruction
Medallia can provide an attestation of data deleted to any client upon request. For physical hardware destruction our Data Center Services (DCS) team follows the procedure outlined below:
Retired and defective media with confidential customer information is stored in a secured environment until destruction.
When we have sufficient media collected to destroy, we request that one of our media destruction vendors comes on site to pickup the media.
When we hand over the media, we get a receipt for the number of drives handed over.
The media is either degaussed or physically shredded by the vendor.
The vendor provides Medallia a certificate of hard drive destruction which includes serial numbers of the hard drives destroyed.
The certificate of hard drive destruction is forwarded to Medallia's Trust and Assurance Group (TAG).
The secure media destruction policy does not apply to drives that have hardware full disk encryption enabled at the time of disposal or failure.
EU-AI Act
Medallia's security and privacy is an embedded priority as it relates to our data privacy principles. We work to adhere to the most stringent data protection regulations globally keeping in mind the adaptation of the ever changing landscape that is data privacy.
Medallia’s cloud-native SaaS platform is designed with EU AI Act alignment at its core. Based on our current functionality and intended use, and as of the time of writing, our AI capabilities are assessed as low risk under the EU AI Act’s risk-based framework.
Medallia proactively established an AI Moderation Council, anticipating the need for industry leadership for emerging AI trends. This included enabling members of Medallia’s Product, Data Science, Security Engineering, and Legal teams to review proposed use cases for AI models within Medallia Products as well as our internal infrastructure, and to address requirements of the Act. Most importantly, it applies to both providers and deployers of the AI systems. Customers retain full control of how they use Medallia’s features and products.
The ultimate risk is determined by the customer's specific use case. We stress to our customers to perform internal assessments to ensure they do not deploy our tools in a manner that's considered “high-risk” under the regulation. We require human in the loop feedback to ensure compliance and the responsible use of any AI system. We do not currently depend on external generative AI services for processing or training.
All AI workloads run within our own managed and trusted infrastructure, in support of security and an attested compliance posture as regulatory guidance continues to evolve. Medallia ensures that inputs are protected to its highest capability when ingested into our models within the Medallia environment by instilling de-identification and aggregation mechanisms, HTIL, prompt engineering, and customer data is not used to train the third party foundational model. To maintain this standard, our data processing architecture follows a security-first initiative, ensuring customer data is never vulnerable and used to train the foundational third-party models.
Generative AI at Medallia
Medallia security posture and principle design foundations
AI Security Principles
GenAI & SDLC (Software Development Lifecycle) As a cloud-native SaaS provider, our AI platform follows a risk-based governance approach and, as of the time of writing, our AI capabilities are internally assessed as low risk based on their intended use and system design, subject to ongoing review.
We distinguish our models between shared/models and customer-specific. Shared customer models consist of large scale, fine-tuned models used for general language understanding, feedback experience analysis and reasoning capabilities. Models act as a processing engine, not a storage point, therefore, client data is never retained beyond the contractual limitation period.
Capabilities such as Smart Response, Root Cause Assist, Intelligent Summaries and Coaching Intelligence are all cross-customer models. Customer-specific models are dedicated components allowing the AI to understand your unique business context and use case. These assets are logically isolated within your tenant boundary, ensuring privacy and making it inaccessible to any other Medallia client. Themes with GenAI is the sole GenAI capability that inhibits customer-specific models per tenant. Together, this approach reduces operational complexity, limits unintended and uncontrolled data flows, and provides enterprises with a secure and transparent foundation for responsible AI adoption.
Security By Design at Medallia Medallia in addition to our expanded secure SDLC for generative AI, applies secure system prompt engineering practices aligned with industry standard security frameworks such as OWASP for Large Language Model Applications and relevant SANS secure AI guidance at this time. These controls include strict PII minimization (in adherence to GDPR Article 5), structured input validation, and robust code injection protections through escaping and sanitization mechanisms. Human-in-the-loop (HITL) controls are incorporated where appropriate to provide oversight, exception handling, and controlled decision points for higher-risk interactions.
To mitigate common GenAI attack vectors, we extend our existing SaaS security controls to address risks such as LLM model manipulation and prompt-based exploitation, human process weaknesses, overly permissive GenAI feature configurations. These protections are informed by OWASP and SANS threat models and are continuously reviewed as new GenAI-specific risks emerge.
We further strengthen our security posture through ongoing GenAI internal and external red teaming and product security reviews , to validate model behavior, control effectiveness, and operational resilience against realistic attack techniques. In parallel, our vendor risk and supply chain management program applies defined risk mitigation criteria—aligned with OWASP and SANS best practices—when selecting and managing third-party technologies, ensuring that all supporting components meet our security, compliance, and operational standards.
Medallia also protects its compatible solution offerings at the presentation layer, deploying runtime application self-protection (RASP) controls that continuously monitor and inspect common attack vectors such as XSS, Injection attempts as well as now our GenAI interactions in real time. These controls are evolving to detect and mitigate common Generative AI attack vectors, including prompt manipulation, injection attempts, and anomalous input or output patterns. By enforcing protective actions at runtime, RASP enables immediate response to emerging GenAI vulnerabilities without disrupting application availability or user experience.
GenAI Deployment Architecture and Licensing Model
Within the Medallia landscape, hosting of data as well as processing AI compute stays enclosed to enhance our security. GenAI results are stored within the Medallia ecosystem alongside your other data, whereas processing occurs within the GPU farm uniquely linked to hosting facilities via an HPC link. The solution is built on closed LLM models deployed within controlled, private environments, ensuring predictable behavior, strong operational oversight, and clear data boundaries.
Most AI workloads are executed within our own infrastructure and with some relying on public cloud privately hosted LLM models (e.g. AWS Bedrock which is also used as our public cloud failover service). There are no current reliances on external generative AI processing services.
A private enterprise licensing model complements this architecture by enforcing tenant isolation, role-based access controls, HITL (human in the loop) processes, and contractual accountability, while also offering GenAI features with the ability of shared and non-shared model usage. Together, this limits unintended and uncontrolled data flows, and provides enterprises with a secure and transparent foundation for responsible AI adoption.
ISO 42001 Statement
With Generative AI rapidly evolving, Medallia understands the importance of governance, security and accountability when building out capabilities to further enhance customer insights. Here at Medallia, we've instilled many factors that come into play of being ISO 42001 compliant including a dedicated AI Moderation Council (AIMC) that reviews AI use cases, assesses risks, and addresses ethical, legal, and security considerations before deployment. Furthermore, Medallia's commitment to responsible AI ensures data protection, compliance, and reliability, with all models undergoing regular review for security, performance, and ethical standards.. The memo attached stipulates how we adhere to the framework and the what the future holds to be fully compliant with framework.
ESG
Anti-Bribery and Corruption
Medallia has instituted a comprehensive code of business conduct and ethics consistent with the highest standards of legal and ethical business conduct. This code covers compliance with applicable laws, rules, and regulations, including anti-bribery and anti-corruption laws; principles of ethical behavior and fair dealing; and confidentiality and privacy.
Code of Ethics
Medallia has instituted a comprehensive code of business conduct and ethics consistent with the highest standards of legal and ethical business conduct. This code covers compliance with applicable laws, rules, and regulations, including anti-bribery and anti-corruption laws; principles of ethical behavior and fair dealing; and confidentiality and privacy.
Documentation
Featured
Security Best Practices (MEC)
Policies
Access Management Standard
Business Continuity and Disaster Recovery Standard
Video Architecture Diagram
Change Management Standard
Clean Workspace Policy
Cloud Services Security Standard
Customer Program Data Retention Policy
Data Classification Standard
Data Loss Prevention Policy
Information Retention Policy
Information Security Management System Policy
Information Security Management System Scope
Information Security Policy
Policy Management Standard
Privacy Information Management System Policy
Software Development Lifecycle Standard
Systems Operations Standard
Third-Party Risk Management Standard
Corporate Software Security Policy
Endpoint Privilege Management Policy
Network Security Standard
Product Security Policy
Production Access Policy
Removable Media and Wireless File Transfer Policy
Secure Coding Standard
Source Code Control Standard
Vulnerability Management Standard
Medallia Security Standards
Certifications
FSQS-NE Certificate (20000187)
HITRUST r2 Certification Letter
ISO/IEC 27001 Certificate
ISO/IEC 27017 Certificate
ISO/IEC 27018 Certificate
ISO/IEC 27701 Certificate
PCI DSS Attestation of Compliance (DXA)
PCI DSS Attestation of Compliance (MEC)
SOC 2 Bridge Letter
SOC 2 Type II Report (Agent Connect)
SOC 2 Type II Report (Concierge)
SOC 2 Type II Report (Digital)
SOC 2 Type II Report (DXA)
SOC 2 Type II Report (MEC)
VPAT - Concierge
ISO 27001 Statement of Applicability (SoA) v3.9
ISO 27017 & 27018 Statement of Applicability (SoA) v3.9
ISO 27701 Statement of Applicability (SoA) v3.9
SOC 2 Type II Report
Medallia-Feedback-2025-Type 1 SOC 2-Final Report
Medallia-Video-2025-Type 2 SOC 2-Final Report
Medallia Ideas SOC 2 Type II (2025-2026)
Medallia ISO 27017.2015 (2025-2026)
Medallia ISO 27001.2022 (2025-2026)
Medallia ISO 27018.2019 (2025-2026)
Medallia ISO 27701.2019 (2025-2026)
Medallia MXO SOC 2 Type II (2025-2026)
2026 Medallia APEC PRP Certification Letter
2026 Medallia APEC CBPR Certification Letter
Cyber Essentials Certificate
SOC 2 Type I Report
HITRUST Certification Assessment 2026 Bridge Letter
Security
Agent Connect Architecture Diagram (AWS)
Agent Connect Architecture Diagram (Co-Location)
DXA Data Masking Samples
DXA System Architecture Diagram
MEC Data Flow and Infrastructure Diagram
MEC SaaS Production Architecture Diagram
Security Best Practices (MEC)
Trust at Medallia
Trust at Medallia - DXA
Concierge Pen Test Summary
Ideas Pen Test Summary
Medallia Digital SDK - iOS and Android Pen Test Summary Letter
Medallia Ideas APIs Pen Test Summary
Medallia Marketing Site Pen Test Summary
Mindful Callback On-Prem Pen Test Summary
Message Based Surveys Pen Test Summary
Mindful Feedback Pen Test Summary
Mindful Callback Cloud Pen Test Summary
Video Pen Test Summary
MXO Pen Test Summary
MM3 and Voices 2 Mobile App Pen Test Summary
MXO Data Flow Architecture
CISO Organization Chart
Published October 2026
Pentest
MEC Pen Test Summary
Medallia AI Intelligent Summaries and Root Cause Assist Pen Test Summary
Medallia AI Smart Response Pen Test Summary
Medallia AI Themes 2.0 Pen Test Summary
DXA Mobile SDK Pen Test Summary
DXA Pen Test Summary
DXA External OCI Network Pen Test Summary
Medallia Digital Feedback Web Pen Test Summary
Agile Research Pen Test Summary
Third-Party Security Rating Reports Letter
MEC External Network Pen Test Summary
Medallia Mobile and Voices Application Penetration Test Report
Medallia Concierge Application Penetration Testing Report
Conversation Message-Based Penetration Testing Report
Questionnaires
CAIQ v4.0.3
Accessibility
Survey Emails Builder Voluntary Product Accessibility Template (VPAT) WCAG Report (2026)
Medallia Experience Cloud Accessibility Conformance Report (WCAG, 2026 H1)
Medallia Experience Cloud Accessibility Conformance Report (2026 H1 2)
Medallia Experience Cloud Accessibility Report (Web Content Accessibility Guidelines 2026)
2026_Digital Feedback_Web_VPAT2.5Rev_WCAG_February2025
2026_Digital_Feedback_Android_VPAT2.5_WCAG_February2025
2026_Digital_Feedback_iOS_VPAT2.5_WCAG_February2025
VPAT2.5WCAG_November2023_DXA_2025
2024_Agile Research Report_VPAT2.5_WCAG_November2023
2024_Agile_Research_Builder_VPAT2.5_WCAG_November2023
2024_Agile_Research_Survey_VPAT2.5WCAG_November2023.
2025_Mindful_Email_VPAT2.5_WCAG_November2023
2025_Mindful_Web_VPAT2.5_WCAG_November2023
Accessibility Conformance Report for Callback Dialog
Accessibility Conformance Report
Accessibility Conformance Report for Medallia Voices Android
Medallia Voices iOS Accessibility Conformance Report
BCP & DR
Incident Management Tabletop Exercise Report
Disaster Recovery Test Results
Other
MXO Technology Stack Architecture
Global Impact Report
Trust Center Letter
Updated October 2026
Privacy & Legal
Medallia, Inc. Privacy
Modern Slavery Statement
Certificate of Liability Insurance
Generative AI (GenAI)
AI Governance Policy
Responsible AI Frequently Asked Questions
Technology Providers
Subprocessors providing technology for Medallia products. If Customer does not purchase a product listed, those subprocessors shall not apply.
Aerialink Inc. · USA
Mindful Callback: Provides mobile connection services through SMS (Short Message Service) functionality.
USA
Affectiva, Inc. · USA
Video: Software-based recognition of facial emotions.
USA
Amazon Comprehend · US, Canada, EU, Australia
Mindful Feedback: Sentiment analysis.
US, Canada, EU, Australia
Amazon Transcribe (Optional) · USA, UK, Germany, Singapore
Speech / Voci: Transcription for additional languages.
USA, UK, Germany, Singapore
Amazon Web Services, Inc. · USA, EU or UK (Customer's choice)
Ideas: Hosts platform data. Archives security logs for security incident monitoring and detection.
USA, EU or UK (Customer's choice)
Amazon Web Services, Inc. · USA
Concierge: Data storage and processing.
USA
Amazon Web Services, Inc. · USA, Canada, Ireland or Australia (Customer's choice)
Video: Hosts platform data.
USA, Canada, Ireland or Australia (Customer's choice)
Amazon Web Services, Inc. · USA
Agent Connect: Hosts platform data.
USA
Amazon Web Services, Inc. · USA and EU
DXA: Data processing activities.
USA and EU
Amazon Web Services, Inc. · USA, EU, Canada or Singapore (Customer's choice)
Agile Research: Hosts platform data.
USA, EU, Canada or Singapore (Customer's choice)
Amazon Web Services, Inc. · USA
Mindful Callback: Hosts platform data: telephone numbers, callback requests, meta data sent with telephone calls.
USA
Amazon Web Services, Inc. · USA
Mindful Feedback: Hosts platform data: telephone numbers, email addresses, survey invitations, survey responses.
USA
Amazon Web Services, Inc. · USA
CX Journeys: Renders front-end html and reports.
USA
Amazon Web Services, Inc. · USA, EU or UK (Customer's choice)
Strikedeck: Hosts platform data.
USA, EU or UK (Customer's choice)
Amazon Web Services, Inc. · USA
Sense360: Hosts platform data.
USA
Amazon Web Services, Inc. · USA
Speech / Voci: Hosts platform data (GovCloud only).
USA
Amazon Web Services, Inc. (Optional) · USA, EU, Canada, Australia
MEC: LLM hosting and data processing for Generative AI Features, if included in the Customer's subscription.
USA, EU, Canada, Australia
Amazon Web Services, Inc. (Optional) · USA
Digital: Hosts platform data.
USA
Atlassian Pty Ltd. · USA, Germany, Ireland, Singapore, Australia
MXO: Support issue tracking tool and service status monitoring.
USA, Germany, Ireland, Singapore, Australia
Bandwidth Inc. · USA and Canada
Concierge: Provides SMS routing and delivery services. Customer and Medallia shall mutually agree on the provider(s) of choice.
USA and Canada
Cantab Research Limited (Speechmatics) · UK
Video: Software-based speech recognition (speech-to-text).
UK
Cloudinary Ltd. · USA
Ideas: Storage for user uploads.
USA
Cloudinary Ltd. · USA
Agent Connect: User image provider.
USA
Cyclr Systems Limited · UK
Mindful Callback and Feedback: Integration Platform as a Service. Enables data to flow between Mindful and other client platforms.
UK
Datadog Inc. · USA
Mindful Callback and Feedback: Application logging and observability.
USA
Elasticsearch AS · USA
Video: Search and analytics.
USA
Engage Hub Ltd. (Optional) · UK
MEC: Provides SMS routing and delivery services for SMS Message-Based surveys, if enabled.
UK
Google Cloud · USA
Mindful Feedback: Voice to text transcription of survey responses.
USA
Google LLC · USA
Ideas: Google Analytics is used to gather information about product use.
USA
Google LLC · USA
Concierge: Data storage and processing for MMS message attachments.
USA
Google LLC · USA
Video: Software-based object recognition.
USA
Google LLC · USA
CX Journeys: Data storage and processing.
USA
Google LLC (Looker Studio) · USA
Mindful Callback and Feedback: Modeled, anonymized application data for business intelligence and reporting.
USA
Google LLC (Optional) · USA
MEC: Translates feedback text, if enabled.
USA
IBM Corp. · USA
Video: Watson natural language processing for sentiment analysis.
USA
Intercom R&D Unlimited Company · EU
Agent Connect: Application Connector for Support.
EU
Intercom R&D Unlimited Company · Ireland
MEC and DXA: Used for live chat support in Premier and Signature Success Plans, if purchased by the Customer.
Ireland
Joincube, Inc. (Beamer) · USA
MXO: In-app notifications in MXO.
USA
Localize Corporation · USA
Agent Connect: Translation provider.
USA
MessageBird B.V. (Optional) · Netherlands
Agile Research: Message Gateway (only SMS telephone and text messages).
Netherlands
Microsoft Azure · USA, Europe, Australia
MXO: MXO operates its Services from Microsoft Azure, with data held in MXO's Azure subscriptions across multiple regions.
USA, Europe, Australia
Microsoft Corporation · USA
Video: Hosting for reporting application, software-based machine translation and facial blurring.
USA
Mode Analytics, Inc. · USA
Concierge: Provides in-product analytics.
USA
Okta Inc. · USA
Mindful Callback: Identity and access management (for Mindful Gov instance only).
USA
Oracle Inc. · Regional
Video and DXA: Hosting of platform data.
Regional
Oracle Inc. (Optional) · Regional
MEC and Digital: Regional hosting in certain locations.
Regional
Participatory Culture Foundation (Amara) · USA
Video: Human transcription and translation services.
USA
Pendo io, Inc. · USA
Mindful Callback and Feedback: Mindful application usage and in-app messaging.
USA
Postmark (Wildbit, LLC) · USA
Concierge: Provides email routing and delivery services.
USA
Redis Labs Ltd. · USA
CX Journeys: Redis for Caching service maintains state for cookies.
USA
Rev.com Inc. · USA
Video: Human transcription services.
USA
Rocket Science Group LLC d/b/a Mailchimp · USA
Agent Connect: Email service provider.
USA
Rollbar, Inc. · USA
Concierge: Manages system logs for diagnosis and resolution of technical issues.
USA
Segment.io, Inc. · USA
Concierge: Tracks Concierge product usage.
USA
Snowflake Inc. · USA
Mindful Feedback: Survey invitations, survey responses, messages, platform data for business intelligence and reporting.
USA
Snowflake Inc. · USA
Mindful Callback: Callbacks, messages, platform data for business intelligence and reporting.
USA
Summa Linguae Technologies S.A. · EU
Speech / Voci: Transcription for Custom Model Tuning.
EU
Twilio Inc. · USA
Ideas and MXO: Sendgrid service used for platform generated emails.
USA
Twilio Inc. · USA and Canada
Concierge: Provides SMS routing and delivery services. Customer and Medallia shall mutually agree on the provider(s) of choice.
USA and Canada
Twilio Inc. · USA
Mindful Callback: Routes Mindful traffic through Twilio Edge Locations. Data: telephone numbers, callback requests, call metadata.
USA
Twilio Inc. · USA
Mindful Feedback: Routes Mindful traffic through Twilio Edge Locations. Data: phone numbers, SMS survey invitations and responses, call metadata.
USA
Twilio Inc. · USA
CX Journeys: Sendgrid service used for platform generated emails.
USA
Twilio Inc. (Optional) · USA
MEC: Provides SMS routing and delivery services for SMS Message-Based surveys, if enabled.
USA
Usersnap GmbH (Optional) · Austria
Digital: Screen capture functionality, if enabled.
Austria
Way With Words Limited · UK, South Africa
Speech / Voci: Transcription for Custom Model Tuning.
UK, South Africa
Xelex Inc. · USA
Speech / Voci: Transcription for Custom Model Tuning.
USA
Zendesk Inc. (Optional) · USA
Concierge: Provides mobile SDK message routing and delivery services.
USA
Basic Technical Support
Subprocessors providing basic technical support and troubleshooting, with limited temporary access to personal data if required to resolve a support item.
Effective Teleservices Pvt Ltd (Etech Global Services) · India
Implementation, servicing and technical support.
India
Infinit-O Philippines, Inc. · Philippines
Technical support.
Philippines
Optional Servicing Partners
Optional servicing partners which are available if requested by a customer in specific regions/locations.
Accenture International Ltd. · Ireland
Implementation and servicing.
Ireland
Excers Inc. · USA
Implementation and servicing.
USA
Omega3c S.r.l. · Italy
Implementation and servicing.
Italy
SM Technologies Limited · Brazil
Implementation and servicing.
Brazil
Loading content...
Updates
Overview